The most important thing to keep in mind when investing in stocks is that your capital is always at risk. In simple terms, this means the value of your investment can go up or down depending on the performance of the company and overall market conditions.
Stock prices can fluctuate significantly in the short term. This can be influenced by a wide range of factors such as company performance, changes in leadership, economic indicators, interest rates, political events, or global market trends. Because of this, investing in individual stocks tends to carry a higher level of risk compared to more diversified investment options.
When you buy a stock, you're purchasing a share of ownership in a single company. If that company performs well, your investment may grow. However, if the company underperforms, experiences losses, or declines in value, your investment may decrease, potentially even to zero in extreme cases.
It’s also important to remember:
- Stocks are not guaranteed to deliver positive returns, even if the company has done well in the past. 
- Past performance is not a reliable indicator of future results. 
- Returns can be volatile, especially over shorter timeframes. 
Investing in stocks can offer strong long-term growth potential, but it’s essential to be aware of the risks and make informed decisions based on your financial goals and risk tolerance. As with all investments, seek professional financial advice if you’re unsure, and always invest with an understanding that you could lose some or all of your initial capital.
By investing in Stocks, your capital is always at risk. A projection or profitable past results aren’t reliable indicators of future performance. Returns aren’t guaranteed.
